1 Jul 2010
Cambridgeshire OAC Atlas
In addition to the previously available Cambridgeshire Atlas that details the results of the Cambridgeshire Place Survey, the Local Authority have now released a short summary atlas specifically geared towards use of the Output Area Classification (OAC) in Cambridgeshire.
The latest Cambridgeshire Atlas displays indicators of the characteristics of local areas at a small area level. This is achieved through the use of a customer insight tool called Output Area Classification (OAC). OAC is a geodemographic tool offering socio-demographic data for local neighbourhoods. There are three levels to the classification, which includes seven supergroups, 21 groups and 52 subgroups. The Cambridgeshire Atlas displays the seven supergroups
and the 21 groups. Using the groups classification adds greater distinction to the atlas.
This is a good example of simple and clean visualisation, and hence communication, of OAC for an area.
The interaactive map can be accessed here: http://map1.cambridgeshire.gov.uk/observe/Flash/OAC/atlas.html
