Output Area Classification User Group - OAC » Health

OAC for Health Insight

Daniel Lewis — Sat, 01 Jan 2000 11:00:55 +0000

This example from Simon Orange, a Public Health Inforamtion Analyst for Yorkshire and Humber Public Health Observatory uses OAC to help with population health profiling, giving additional insight into small areas, and aiding mapping and visualisation of health data. Geodemographics in health allow additional help for targetting area which are subject to health inequalities. Health geodemographics have also been useful for social marketing and communication based work in health, as well as providing a useful tool for sharing anonomysed data- patients can preserve a lot of their characteristics and remain unidentifiable through OAC if used correctly. Tools such as the example below allow the generation of insight for GPs:

Profile of a GP by OAC

A copy of the presentation can be obtained either with or without notes:

[With Notes] or [Slides Only]

OAC analysis of Expenditure and Food Survey

Daniel Lewis — Sat, 01 Jan 2000 11:00:48 +0000

In this example, Gareth Powell (Senior Research Officer at the Office for National Statistics (ONS)) shows how insight can be gained by linking up OAC with ONS Household Surveys. This particular example is of the Expenditure and Food Survey which is a continuous survey of household expenditure, food consumption and income. The primary uses are to provide information about spending patterns for the Retail Price Index, and about food consumption and nutrition. Adding OAC allows for expenditure, consumption and income to be analysed for different population groups. The following graph shows some clear patterns of difference between groups:

This image comes from a presentation given by Gareth Powell in late 2008, slides from this event are available with and without notes: [With Notes] or [Slides Only]